The NFL have responded to Travis Kelce’s claim that they are “overdoing it” with their Taylor Swift coverage.
It comes after Swift attended 2 of Kelce’s games, and was featured heavily by the cameras. The league’s official social media accounts have also been sharing a lot of Swift-coded content, including changing their header image on Twitter, now X, to pictures of the ‘Love Story’ singer.
Swift’s love life has been the centre of much speculation since she split from her partner of 6 years Joe Alwyn earlier this year.
Since then, Swift has been linked to The 1975 frontman Matty Healy, but following news that things fizzled out between them, there has been silence on the Taylor romance front. Well, silence until now, that is…
The news of her new reported love interest comes after a blockbuster year for Swift, who has been flung into new levels of stardom thanks to her mega-hit Midnights album, her re-recording projects and, of course, The Eras Tour.
The buildup to The Eras Tour was huge, as it marks Swift’s first time on the road since 2018. Considering the star has released 7 whole albums since then, it’s no surprise that Swifties had to battle in the great war of Ticketmaster in order to get their hands on those precious tickets.
However, thus far, Swift proved her complete and utter commitment to putting her best foot forward. The show lasts for over 3 hours, with the setlist clocking in at a mammoth forty-four songs, including 2 acoustic surprise songs that change every night.
Spanning her entire career, the concert features songs from all but one of her 10 albums. For those who have followed the star from the very start of her now illustrious music career, it’s a once in a lifetime experience to see parts from her entire discography live on stage.
It appears the show has not just won the hearts of fans, but of a certain American football player too, as Swift’s latest reported romance comes after NFL star Travis Kelce attended the tour in Kansas City.
Kelce admitted in an interview previously that he had wanted to meet Swift after her show and give her a friendship bracelet with his number on it, but as she was on vocal rest his wishes failed to come to fruition.
Then the news broke that the pair had been getting to know each other on the down low.
“Taylor and Travis have been quietly hanging out,” a source told The Messenger. “She saw him when she was in NYC a few weeks ago.”
However, then came the biggest confirmation yet on the reported romance. Swift’s attendance of her first Chiefs game was one thing, but after the game ended, the pair were spotted together for the first time.
The NFL’s official TikTok shared a clip of the pair backstage, where fans have been reacting to the pair’s first sighting.
“They look like two teenagers who wanna hold hands but are too scared to try it I love it,” one person wrote.
“It looks like they want to hold hands so bad they look so happy and nervous omg,” a second agreed.
However, following a barrage of yet more Swift content from the NFL, Kelce has hit out, claiming that they are ‘overdoing it’, with cameras having panned to Swift seventeen times during Sunday’s game against the New York Jets at MetLife Stadium.
The league was also seen changing aspects of their Twitter (now known as X) to be Swift-related. This included changing their bio to NFL (Taylor’s Version).
The thirty-four-year-old tight end addressed the topic during his New Heights podcast that he hosts with brother Jason. He explained that he understood the NFL’s reasons for the heavy coverage, but made it clear that he wanted things to cool off.
“I think it’s fun when they show who all is at the game,” Travis said, via TMZ. “I think it brings a little bit more to the atmosphere, brings a little bit more to what you’re watching.”
“But at the same time, I think they’re overdoing it a little bit for sure. Especially my situation.”
The NFL responded to Kelce’s comments and defended their coverage.
“We frequently change our bios and profile imagery based on what’s happening in and around our games, as well as culturally,” they said in a statement. “The Taylor Swift and Travis Kelce news has been a pop cultural moment we’ve leaned into in real time, as it’s an intersection of sport and entertainment, and we’ve seen an incredible amount of positivity around the sport.”
