For as long as I’ve been alive, I’ve lived fairly close to a Robert Dyas branch. I even go in there sometimes to see what’s changed.

With that, I absolutely could not tell you what they sell. I think hardware? Sometimes they have, like, plates… I once saw a Sodastream in there.

Anyway, since it’s finally December, I know longer feel like too much of an idiot talking about Christmas – and the adverts that come along with it – although that’s exactly what I’ve been doing for the last month and a half.

We’ve had all of the big ones and even more of the small ones, but it’s Robert Dyas that’s having a weird renaissance this festive period.

You see, in 2015, the something-retailer released the most low-budget Christmas advert you’ve ever seen. But that’s not it, as the theme was a brand-new genre of “unnervingly progressive”.

This is because both employees and customers of the shop seemed to make clear in the advert that whether they may be gay, straight, or bisexual, Robert Dyers purveys drills and Minion toys that would be perfect for your house.

It needs to be seen to be believed…

It’s so, so bizarre.

Great, obviously, that it’s all-inclusive, but something about it is so eerie.

As it turns out though, many people believe that it’s a spoof of The Red House advert, where sofas are sold to both white people and black people. Naturally that’s perfectly normal, but it’s treated as a selling point in this particular shop…

But even that could be a spoof.

God knows.

Images via Robert Dyas