In case you’ve been living under a rock lately, vegan sausage rolls are a thing!

To be fair, they were in all likelihood a thing before this week, but pastry experts Greggs have recently rolled them out to the masses for ‘Veganuary’.

And it’s fair to say not everyone’s happy about it, including perennial contrarian Piers Morgan.

Greggs announced the news to the world, and the Good Morning Britain host reacted accordingly, taking offence at the baker’s claim that the “wait is over …”

He said ‘nobody was waiting for a vegan bloody sausage, you  PC-ravaged clowns’.

In almost no time at all, Greggs responded to Piers, almost as if they’d been expecting it…

However, Morgan wasn’t quite done yet.

Why’s he so livid?

People are living in poverty, huge corporations aren’t paying tax while simultaneously destroying the environment.

‘B*llocks to that, these vegan sausage rolls are the real enemy!’

Shockingly, people were just as outraged as Piers.

For the most part, though, people were in agreement that Greggs had come out on top.

For those that are interested, the vegan sausage roll has landed in 950 selected stores across the country and costs just a quid.

Go get yours!

Images via Twitter/Getty/Greggs