Oh dear, things are just going from bad to worse for Prince Harry and Meghan Markle.
First, Prince Harry upset Americans for criticising the First Amendment whilst admitting he doesn’t understand it.
Now it’s emerged that a company the couple has signed a deal with, sells some products that are at odds with the messages they try to send.
The Sussexes raised issues of racism during their now-infamous interview with Oprah Winfrey.
Meghan claimed an unnamed member of the royal family asked how dark their son Archie’s skin was likely to be, before he was born.
The Duke and Duchess of Sussex announced a new partnership last week.
They have teamed up with Procter & Gamble.
According to The Mirror, the company sells a controversial Olay skin-lightening cream.
Critics of the couple are now querying how they could associate themselves with such an item, what with their anti-racism advocacy.
Alex Malouf, a former Procter & Gamble executive told the paper: “Meghan has talked a lot about the issue of race and racism, so this does stick out like a sore thumb,”
One of the products in question is Olay’s White Radiance moisturiser.
The Daily Mail reports that the company sells the controversial cream in India, Malaysia and Singapore.
Such creams are often advertised with claims that they can reduce the concentration or production of melanin.
Melanin is what gives skin its pigment, and the products claim to make the user’s skin tone lighter.
Over the years, campaigners have called such creams racist and colourist, and have called for them to be banned.
Olay defends such products by comparing them to other items, like tanners or make-up.
Nina Davuluri was the first Indian American to win Miss America.
She argues the creams promote a “racist” ideology “that you need white skin to be beautiful, you need white skin to be successful.”
Elsewhere, Joanne Rondilla is a professor at San Jose State University.
Rondilla says Harry and Meghan have a “responsibility” to answer these concerns.
“Like everyone else around the world, I saw that interview with Oprah that Meghan did,” she told the Daily Mail.
“It was important for [Meghan} to bring up these issues of colourism. I don’t think this partnership advances that conversation.”
Previously, the couple announced the partnership on their Archewell website.
A statement reads: “Archewell Foundation believes that with community, and through compassionate service to others, we can unleash systemic cultural change.
“In service of doing this, and building more compassionate communities, Archewell Foundation announced a multi-year global partnership today with Procter & Gamble”
“Through Archewell Foundation, The Duke and Duchess of Sussex are on a mission to build a more equitable and just future for women and girls.
Lastly, they add: “In this partnership, Archewell Foundation and P&G will put a priority focus on gender equity.”
When Meghan was young, she wrote to P&G about a dish-soap advert she said was sexist.
Are you surprised they have teamed up with a company that sells such a product?
Image via Alamy